Chiefs and Fox Sports Mexico partners together
Today, the Kansas City Chiefs and Fox Sports Mexico jointly announced a multi-year partnership agreement, which makes them Broadcast Partners. This allows Fox Sports Mexico to exclusively broadcast all three Chiefs pre-season games, as well as streaming, and non-exclusive rights to broadcast The Franchise presented by GEHA, the club's self-produced, long-form, behind-the -scenes content series - throughout the season in Mexico. Episodes will be released at regular intervals throughout the regular season.
American football is a very popular sport in Mexico, and the airing of Chiefs Pre-season games, and partnering with Fox Sports Mexico should be an asset in building the fanbase of Chiefs Kingdom internationally. The Chiefs were originally awarded International Home Marketing Area (IHMA) rights for Mexico and Germany in December 2021 as part of the NFL’s Global Markets Program. In April 2023, the NFL awarded the Chiefs expanded International Home Marketing Area rights for Austria and Switzerland as well. The Chiefs and the Hunt family have been involved in many international initiatives promoting the NFL, over the last 30 years. The NFL has now hosted 38 regular season games across the United Kingdom, Mexico and Germany, with every team playing at least once internationally since 2011.
Fox Sports Mexico is the leading multi-platform brand in the Mexican territory, broadcasting various programs, as well as sports programming from Soccer to American Football, and Baseball. They reach more than 15 million homes in Mexico. The contents of Fox Sports Mexico are available digitally through the Fox Sports App and at www.foxsports.com.mx.