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Ralph Lauren continues decades of Cancer Care and Prevention Support with 2023 Pink Pony Campaign

Eric Martinez

Ralph Lauren’s 2023 initiative will build on the Company’s continued advancement in the fight against Cancer with donations raised from the annual Pink Pony product collections benefiting the Pink Pony Fund of The Ralph Lauren Corporate Foundation, as well as an international network of cancer charities.


The company will feature a series of in-store activations throughout the month of October to raise awareness and funds for Pink Pony. A special-edition Pink Pony Bracelet will be available for $5 and 60% of the purchase price will be donate to the Pink Pony Fund at Macy’s stores (in-store only) from October 4th – 22nd and will only be available in the U.S.

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