Eric Martinez
NFL On CBS” sets record-breaking regular season across platforms
The NFL On CBS heads into the postseason and Super Bowl LVIII after record-setting viewership across platforms. This season, it delivered its most-watched regular season since the NFL returned to CBS in 1998, averaging 19.345 million viewers and up +5%. The CBS Sports’ presentation of the Thanksgiving Day game between the Cowboys and Commanders led all 2023 NFL viewership that averaged 41.762 million viewers and is the second-most watched regular season game in NFL history.
In addition to the accolades that CBS Sports has accomplished, the CBS Sports’ National Game window at 4:25PM ET averaged 24.637 million viewers which is more than any other sports, entertainment or news series on any network. The streaming service, Paramount +, featuring live NFL on CBS local market games, received its most-streamed NFL regular season ever with a double-digit year-over-year growth in households, minutes and Average Minute Audience (AMA).
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